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Research papers

Operational databases and the European beverage market

This paper talks about what Canadean are, what we mean by operational databases and then draw on those databases to show you what is happening in the European Beverage Industry. Mostly, however, I want to talk about beer and in particular try to...

Catalogue: Seminar 1990: Countdown to 1992
Author: Ian Pressnell
June 15, 1990
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Citation

Pressnell, I. (1990a, June 15). Operational databases and the European beverage market. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/operational-databases-and-the-european-beverage-market